Celebrities promote extremly harmful products in the society
September 5, 2012 6 Comments
Advertisements and then advertisements with top celebrities are 20th century’s tools to sell of fool man-made products.Most advertisement helps in producing psychological effects and can help in changing only mental states of audiences and predispose them towards the purchase of the advertised product or service.Theoretically it is taught” in business that Advertising is essentially a form of communication and its basic responsibility is to deliver desired information to the target audience” But in actual practice advertisers often do bend and curve the truth for their own benefit and in order to promote and advertise new but extremely unhealthy and environmental unfriendly products”.
Cigarettes was one of dangerous health hazard which was promoted to general public via media campaign and using attractive skills to addict people such a deadly usage as part of routine life. The teens were so much attracted by such advertisement that was getting the message that taking this thing in your mouth, no matter what your age is, will make you look healthy sexier. All that had the effect of pushing the consumer to take in the hopes of becoming like those virile men and turning the heads of every female towards them : a perception that had no link to reality and health science has proved that quickly turns to disappointment in the form of serious health disorders that can only keep females away from them.
Hormonal and processed meats have become demand of so-called modern world where advertisements are encouraging people to adopt this way of extremely dangerous cooked products as normal dietary habit.Smoked and processed meats are nasty contributors to stroke risk in many ways: The preserving processes leave them packed with sodium, but even worse are the preservatives used to keep processed meats from going bad. Sodium nitrate and nitrite have been shown by researchers to directly damage blood vessels, causing arteries to harden and narrow. Stroke is not the only concern for salami fans; cancer journals have reported numerous studies in the past few years showing that consumption of cured and smoked meats is linked with increased risk of diabetes and higher incidences of numerous types of cancer, including leukemia.The abnormal hormone dosing to broiler animal products has created havoc in young lives and badly effecting their reproductive growths and leading them toward hormones imbalance disease at their young ages.
Almost all the ads specially related to processed and artificial flavoring food products put forth false claims of the targeted product. The creators try their best to point to the product’s unique features, but in a very much exaggerated way. They resort to this kind of deceiving for just increasing the sales and thereby the profit. As for sure, they would never disclose any of its negative factors to us. Since all the ads are done perfectly, people would never sense any fault either. Moreover, the companies on no account feel guilty of lying to its faithful an ignored customers.
As in the case of promotions of Energy carbonated drinks like business giants of Pepsi Coke and Red Bull like throughout promoted their extremely unhealthy drink for last many decades.How slowly these groups have addicted the coming generations toward this bone decaying and diabetic promoted drink.In massive and influenced promotions even supporters of healthy diets couldn’t stand against their strong campaign where top class international celebrities are forerunners of their promoting campaigns.
Other Companies specially linked with synthetic food and home products can exaggerate certain features of their products up to level of false claims about its safety issues or they can make vague and ambiguous claims that sound good to weak people who are impressed by participation of top class models, actors players for such unnatural products for human.
Advertisements focus on materialism and consumption and what are long-term effects of their products on human lives don’t matters for them. Ideally, advertisements are meant to create demand for goods that may not be of any value to the consumer. Fast food advertisements do not show any obese characters in their advertisement, but show young children having fun while eating as much fast food as they can. Childhood obesity and other diet related complications are on the rise due to this.
Advertisements can be deceitful, especially for younger population who spends days in front of TV screen and watch aggressive and false advertising in between popular shows.Once a trend and its image for advertising purposes have been created, conditioning can begin. Customers become addicted to products that they usually don’t need, and then this become the real image of our society of over consumerism.
Today, because of ad conditioning and trendsetting, judgments are made on what kind of food people should take according to their class , what clothes people must wear, what shampoo and kitchen cleaner they ought use, and not on who we really they are.Consumers get a wrong image of social dignity and acceptance. They proliferate that without using a certain product the people start thinking that they we would be considered substandard in the society and when consumers feel that certain products can make them more dignified they would naturally go for it.
This leads to a certain degree of social discrimination and project weakness of human minds who only need outer driven forces to control their personal choices. False claiming advertisements are made in spirit of blind over consumerism without a soul.
So try to get personal data of advertised products found in our society One will find that advertising today indeed has become very showy, shadowy and false and your would see that advertisements set false trends in the society.Human minds most of time used this attractive and active tool to negatively triggers the mind toward highly artificial synthetic products including instant foods, plastic products, etc.
Next time you go shopping, or see an advertisement, ask yourself if you really need that product. Also, ask yourself what it all really costs.
And is it worth?